Client Overview
Client: Adidas
Location: Canada
Industry: Retail & E-commerce
Overview:Adidas, a global leader in the sportswear industry, engaged us to enhance their online shopping experience for the Canadian market. The project focused on creating a seamless and customized e-commerce solution.
Objectives
- Develop a bespoke Shopify application tailored for Adidas' Canadian store.
- Improve user experience and streamline the online purchasing process.
Approach
Discovery Phase
- Needs Assessment: Collaborated with Adidas to understand specific requirements and goals for the Canadian market.
- Technical Planning: Identified necessary features and integrations to enhance functionality.
Development
- Custom Application Design: Built a Shopify app with custom features, including localized content, payment options, and inventory management.
- User Experience Optimization: Focused on creating an intuitive and responsive design to improve navigation and user engagement.
Implementation
- Testing & Launch: Conducted thorough testing to ensure a smooth launch, followed by the rollout of the new application.
Results
- Enhanced User Experience: Significant improvements in site navigation and shopping convenience.
- Increased Sales: Boosted sales and customer satisfaction through a tailored shopping experience.
- Brand Alignment: Ensured consistency with Adidas’ global brand standards, while catering to the local market needs.
